Entrepreneur Magazine revealed their Franchise Top 500 Ranking this February, and Signarama (#117) along with three other subsidiaries of United Franchise Group (UFG) cracked the list. We are excited our digital signage franchise received this recognition — our team has always strived to provide investors with the premiere franchise ownership experience.
Key Factors Evaluated
Entrepreneur Magazine has evaluated franchise brands for over four decades now to create this comprehensive resource for curious investors. Each year companies from hundreds of industries submit their updated franchise disclosure documents for review. This year was record-breaking for submissions with over 1,000 different brands looking to make Entrepreneur’s elite list. Here is a quick look at some factors Entrepreneur Magazines’ team takes into account throughout their evaluation, and how Signarama franchisees benefit from each!
Costs & Fees
Part of Entrepreneur Magazine’s evaluation is understanding the full franchise investment. How expensive is the experience? What does a franchisee receive after payment? Is this a reasonable cost compared to the competition? Answering those questions is crucial when determining if a franchise opportunity is worth its startup costs.
Our team at Signarama has been in the franchise game for over three decades; we know the importance of a transparent investment. The size of an initial investment in Signarama is estimated to come out to $190,000-$220,000. However, not all of that money is contributed to your business from the get-go. Signarama franchisees are asked to have $49,500 of liquid capital and net worth available to commit to their business. Why? We want to make sure our franchisees feel financially stable throughout each stage of ownership. At Signarama, we do our best to set you up for success by establishing a transparent and realistic investment model.
Training & Support
Training and support are essential to providing the complete franchise experience, no matter the brand, no matter the industry. Entrepreneur Magazine judges each brand’s onboarding package, specifically in training time, marketing support, operational support, infrastructure, financing support, and litigation.
Our educational program is conducted over a five-week period, which starts at our global headquarters for two weeks of covering the essentials. Then franchisees are brought to an established Signarama location for a week of on-site training. To cap it all off, franchisees receive two weeks of technical/marketing training and support at their location. We take our time to bring along our new owners because getting off on the right foot is essential. If you aren’t prepared for your business, how can we expect to watch you grow or see you succeed? We take accountability for your progress and will show our support throughout the timeline of your business.
Brand Strength & Size
Creating a following of loyal consumers takes years of practice, which is why brand strength and size are such a critical aspect of every franchise experience. Franchising is made easy when there are existing consumers who appreciate, understand, and need your service. Entrepreneur Magazine takes this into consideration and identifies the brands with the greatest reach.
As leaders in the digital signage franchise industry since 1986, Signarama certainly fits the bill. Signarama has been ranked as the top signage franchise and was even ranked #128 by Entrepreneur on their Global franchise listing for 2020. With over 600 locations currently in operation, there’s a good chance you’ve run into a Signarama before. Franchisees who partner with us benefit from our growing reputation build on top-quality products, and top-quality people.
Would you like to learn more about our digital signage franchise ownership opportunity? There’s a lot to learn about the Signarama experience; contact us today!